May 21, 2012
The Mystery Of 1513 Church St
After Loft 1513 moved to 24th St, Vivid Floral Design leased the space and began to prepare it for opening. Then at the end of April they vacated and a For Lease sign reappeared. No more Vivid. For the last few weeks there's been activity (mostly IKEA furniture assembly) and the space looks ready for use again. But for what?
Since we saw mail on the doorstep addressed to Blue Realty Group we contacted CEO Joseph Blue. His response was unequivocal and offered no further information: "NO WE ARE NOT MOVING INTO NOE VALLEY THANK YOU." Nearby merchants who have spoken to workers state that the space will be a realty office. [Update 5/22: This morning there's a new sign in the window for Realty World - BLUE.]
As for Vivid... Don at Heliotrope says that Vivid was threatened by two steps at the entrance and an ADA lawsuit. We're still trying to reach the owner of Vivid to confirm, and will post updates as we get them.
Anyone else have info?